The Problem: Empty nights, missed opportunities
Dark nights—unbooked dates in a venue’s calendar—are an unavoidable inefficiency in live events. Every open night represents lost revenue for the venue, fewer opportunities for artists, and gaps in local entertainment programming for fans. Traditionally, filling these dates requires promoters to manually cross-check artist availability, demand signals, and market conditions. It’s time-consuming, fragmented, and often reactive rather than strategic. So most venues sit dormant most nights of the year. The question we asked ourselves: Can AI fill dark nights?
The Solution: An AI agent for booking
Instead of sifting through spreadsheets and venue holds, what if a promoter could simply ask, “Who can play The Wiltern next month?” and get an answer in seconds? That’s exactly what we built—a conversational AI that takes in open-ended prompts, understands intent, and returns high-quality booking recommendations. It is more than a generic list; it reasons through constraints like demand strength, schedule conflicts, and pricing fit. The result is a tool that augments decision-making, helping promoters fill dates efficiently while staying in control of the process.
What’s Next: A next level booking process; that's where you come in
The more the model is used, the better it gets at reasoning and predicting. That's where you come in. We want you to use the platform for your venue. We want to train it on your venue. All the nuance that comes with. The rate of progress we have seen so far has been truly exciting. Your data is the key
With continued improvements, we see the AI assisting talent buyers and venue bookers in all sorts of ways: finding undiscovered talent earlier, suggesting routing adjustments due to unforeseen conflicts, identifying consistently underutilized nights, and helping promoters make data-backed decisions instantly.
Filling dark nights is the first step, but the larger vision is clear: an AI-powered future where event booking is faster, smarter, and more efficient for everyone involved.
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